A retail interactive touchscreen is a system that allows retailers to display important information about their products & services, in a bid to engage with store visitors, in the hope to make a sale. Typically housed in a kiosk or touchscreen device, the system acts as a virtual sales assistant and can be placed either on the entrance points or walls of the store. This technology allows businesses who don’t have access to countless resources such as staff, the ability to engage a larger number of store visitors by digitising the sales process.